ROI Consulting

Know where to focus. Make a practical plan.

Business strategy and coaching for established service business owners.

Whether you’re stuck on what needs attention now or thinking about where your business goes next, I help you sort through the options, establish priorities, and develop a plan you can use.

Book a Discovery Call →

Certified Pumpkin Plan Business Growth Strategist badge

Find your focus

Identify what needs your attention.

Make a plan

Turn decisions into practical next steps.

Move forward

Put your plan to work, with coaching available for ongoing support.

Busy all day. Still unsure what’s moving the business forward?

Did you ever reach the end of the day feeling exhausted, but unsure what you actually accomplished?

You’ve handled client needs, answered questions, and dealt with whatever came up. Meanwhile, the decisions that could move your business forward keep getting pushed aside.

Maybe you’re stuck and don’t know where to focus. Maybe you’re considering changes to your services, clients, or business direction and want help thinking them through.

We look at what’s happening, decide what deserves attention, and create a practical plan.

That plan gives you a way to evaluate new ideas and requests against the priorities you’ve chosen.

Let’s Talk About Your Business →

Where do you need to start?

I combine my business experience with the proven frameworks of bestselling author and entrepreneur Mike Michalowicz.

Get unstuck. Identify the priority.

Fix This Next: 90-Day Focus Plan

Fix This Next by Mike Michalowicz, book cover

When you’re unsure where to focus, it’s easy to move between problems without making meaningful progress on any of them.

As a Certified Fix This Next Advisor, I help you examine your business needs and identify the priority that deserves your attention now. Then we develop a practical 90-day plan to address it.

Your plan includes

A clearly defined priority and the reasoning behind it.
Practical actions to take over the next 90 days.
Measures to help you assess progress.

You can put the plan into practice independently or add coaching for ongoing support.

Book a Focus Plan Call →

Decide where your business goes next.

Strategic Business Plan

The Pumpkin Plan by Mike Michalowicz, book cover

When you need to look beyond the immediate demands, we step back and consider what you want your business to become and what needs to change to get there.

As a Certified Pumpkin Plan Strategist and Strategic Business Coach, I help you examine your best-fit clients, services, strengths, and opportunities alongside profitability, workload, and capacity.

Drawing on the Pumpkin Plan framework and other relevant planning tools, we develop a practical strategy for the business you want to run.

Your plan includes

A clear longer-term direction for your business.
Decisions about what to grow, simplify, or change.
Strategic priorities and an initial 90-day action plan.
Measures to help you evaluate progress.

You can use the plan independently or add coaching to support the work ahead.

Book a Strategy Call →

Business Coaching

Support as you put your plan into practice.

A plan gives you direction. Following through means making decisions, dealing with obstacles, and responding when circumstances change.

Coaching gives you dedicated time to step back, review progress, and think through what comes next.

Together, we:

Review progress against your priorities.
Work through decisions and obstacles.
Establish practical next steps and accountability.
Adjust the plan when new information calls for a change.

Coaching is available separately after either planning engagement. If you already have a plan, we can discuss whether it provides a useful starting point.

You and your team carry out the work. I provide perspective, guidance, and accountability along the way.

Talk About Coaching →

About Ro

A practical perspective on your business

I’m Ro Iskowitz, a business strategist and coach.

My experience spans corporate account management, business operations, entrepreneurship, product development, and helping business owners shape their services and offers.

I enjoy asking useful questions, connecting ideas, and helping owners recognize opportunities that can be difficult to see in the middle of the daily work.

You bring your knowledge of the business. I bring an outside perspective, structured planning tools, and experience working through business decisions.

Together, we consider what makes sense for your goals, your resources, and the business you want to run.

You don’t have to have it all figured out before we talk.

If you’re unsure where to focus, considering a change, or looking for support with your next stage, let’s start with a conversation.

We’ll discuss what’s happening in your business, what you’d like to change, and whether working together makes sense.