Hey there, coaches and creators! Let's talk audience. Common wisdom tells us that the greater the pool, the better the opportunity. In our case, it just isn’t true. It’s one of those “less is more” things. The more you try to talk to everyone, the more you connect with no one. So, how do you narrow your audience? How do you find your tribe?

1. Identify Your Niche Focus
   Think about the unique problems you solve. Who benefits most from your skills, knowledge, and passion? Stay-at-home moms, people training for marathons, people with a specific ailment? For example, if you’re a fitness coach, maybe you’re also a single mom with MS. You can speak to that audience with greater conviction and relevance. They’ll see you, identify with you, and connect with you much easier than they would with a twenty-something fitness guru.
2. Define Who You Do and Do Not Want to Work With

Who do you love working with? Seriously, think of that one client or follower...

Perfectionism is a sneaky obstacle. It presents itself as a commitment to excellence, but more often than not, it’s a trap that keeps us from actually making progress. It stalls us, holding us back from sharing our work with the world because it’s “not quite ready yet.” And let me tell you—I’ve lived in this world. I own this t-shirt in many colors.

Recently, I revisited Seth Godin’s book The Practice, which talks a lot about the concept of showing up, doing the work, and learning to embrace the journey, imperfections and all. Godin emphasizes that perfection isn’t the goal; progress is. The real work happens when we let ourselves create without the constant pressure to get everything perfect on the first try.

I had to remind myself of this: Perfectionism stalls progress. It’s a form of procrastination that hides behind the guise of high standards. But in reality, it keeps us from putting ourselves out there, from improving, and...

Hey there, creators and coaches! If you’re in the content creation game, you’ve likely heard about ChatGPT and the impact it can have. ChatGPT can be a serious game-changer for getting ideas flowing, finding the right words, and even cutting down on those time-sucking brainstorming sessions. But like any tool, it’s all about how you use it. Today, I’m sharing some pro tips and practical ways to make ChatGPT work for you.

1. Start with a Clear Prompt – Get Specific!
When you’re using ChatGPT, the more specific you are with your prompts, the better your results will be. If you’re looking for social media post ideas, instead of just typing “give me post ideas,” try: “Give me five engaging social media post ideas for a wellness coach focused on stress management.” The more context and detail you add, the more tailored and useful the output will be. Think of it as guiding a friend – the clearer you are, the...

An Introduction to AI for Coaches and Content Creators: Kickstarting the Way We Generate Ideas

Hey there, coaches, creators, and entrepreneurs!
Let’s be honest – coming up with new content ideas can be exhausting. You’ve probably been there: sitting down to write, only to find your brain as empty as the Sahara. Creating fresh, exciting content is a constant demand, and if you’re running a business, it’s one more thing on an endless to-do list. Wouldn’t it be great to have a sidekick that could take on some of that mental load? Well, say hello to AI.

In today’s post, I’m breaking down how AI is stepping up to help coaches, content creators, and entrepreneurs brainstorm, plan, and actually enjoy creating again.

What’s AI and How Does It Work for Content Creation?
In simple terms, AI (or Artificial Intelligence) is technology designed to make machines think, learn, and problem-solve. In our everyday lives, we already use it without...