Hey there, coaches and creators! Let's talk audience. Common wisdom tells us that the greater the pool, the better the opportunity. In our case, it just isn’t true. It’s one of those “less is more” things. The more you try to talk to everyone, the more you connect with no one. So, how do you narrow your audience? How do you find your tribe?

1. Identify Your Niche Focus
   Think about the unique problems you solve. Who benefits most from your skills, knowledge, and passion? Stay-at-home moms, people training for marathons, people with a specific ailment? For example, if you’re a fitness coach, maybe you’re also a single mom with MS. You can speak to that audience with greater conviction and relevance. They’ll see you, identify with you, and connect with you much easier than they would with a twenty-something fitness guru.
2. Define Who You Do and Do Not Want to Work With

Who do you love working with? Seriously, think of that one client or follower...

Perfectionism is a sneaky obstacle. It presents itself as a commitment to excellence, but more often than not, it’s a trap that keeps us from actually making progress. It stalls us, holding us back from sharing our work with the world because it’s “not quite ready yet.” And let me tell you—I’ve lived in this world. I own this t-shirt in many colors.

Recently, I revisited Seth Godin’s book The Practice, which talks a lot about the concept of showing up, doing the work, and learning to embrace the journey, imperfections and all. Godin emphasizes that perfection isn’t the goal; progress is. The real work happens when we let ourselves create without the constant pressure to get everything perfect on the first try.

I had to remind myself of this: Perfectionism stalls progress. It’s a form of procrastination that hides behind the guise of high standards. But in reality, it keeps us from putting ourselves out there, from improving, and...

Whenever the idea of an accountability partner came up, I always poo poo’d it. Every book you read recommends it, but for whatever reason, I always felt that wasn't for me. I guess I thought I didn’t need it. I could do it all on my own, right?

But recently, I decided to question my own bullshit. I thought, why not give it a try? Perhaps every book ever written on productivity and goals has a point? So, I reached out, found a partner, and we’ve committed to meeting weekly. Our first meeting was productive—we both gave each other some valuable insight, and it felt like we were really onto something.

Here’s our plan going forward to make sure this partnership is a win for both of us:

1. Setting Clear Goals: We’re not being vague—we’re getting specific about what we want to achieve and why it matters. This helps both of us understand what we’re aiming for and how we can hold each other accountable.
2. Regular Check-ins: We’re...

Finding Your Perfect Match: How to Identify Your Target Market and Niche

Hello, fabulous entrepreneurs!

Welcome back! Today, we’re diving into the world of target markets and niches. Trust me, it's like finding your business soulmate – thrilling, fulfilling, and absolutely essential. So, grab your favorite beverage, settle in, and let's embark on this fun-filled journey together!

Step 1: Reflect on Your Passions and Strengths

First things first, let’s talk about you. Yes, YOU! What lights up your soul? What are you exceptionally good at? Think of this as a mini self-love session. If you’re passionate about something and have the skills to back it up, you’re already halfway there. Remember, your niche should be something you enjoy because you'll be spending a lot of time in this space. Plus, your enthusiasm will be contagious to your audience!

Get as specific as possible. Health and wellness is a great topic but way to general. Get more granular. ...

5 Easy Online Tools to Help You Generate Content Idea

Do you get stuck trying to figure out content ideas? Do you want to continually engage with your audience but when you sit down to do it, your brain is like the Sahara? I’ve put together 5 of my “go to” solutions for writer eh creator block.

#1 – Google – Duh
Yeah, I know but hear me out. Not just google but a specific place on Google. Put your topic in and scroll about 2/3 of the way down the page and you’ll see “People also ask”. That little list is a great place to start. You can take these simple questions and create a blog, a video or a tutorial on your subject.

# 2 – The Kajabi Course Outline Generator
This thing is pretty new, and I found it very impressive. You throw your topic in and wait a minute and POOF, outcomes an entire course outline. Review your newly constructed outline and see if that prompts some ideas.

Update 7/2/24

Kajabi AI Creator Hub - So Kajabi has...